So I was talking to a nice-guy the other day, and he wanted to know more about how shyness is part of the nice-guy phenomenon.

The thing he didn’t understand is why do confidence and shyness matter so much to women. He’d hear guys claim that women hate guys without confidence.

My answer to him? Yes of course! A very firm and solid yes!

If you ask me, I think niceness has nothing to do with nice-guys failing with women. All nice guys I’ve met lacked confidence. I’ve yet to meet a nice guy who’s also confident, secure charming and charismatic. There’s a few women shyness creates failure with women.

1) Women don’t realize you can be shy too…

Now, you will see a lot of gurus say that women hate shyness. This is not true. A lot of women actually find shyness cute in guys. The truth is that a lot of time they misinterpret shyness when they see it.

When you actually act shy around a woman, she doesn’t know it. If you’re too shy to call a woman, she thinks you’re rejecting her. If she’s flirting with her, and you don’t know how to flirt back, she thinks you’re arrogant.

2) All dating requires both parties to play the courtship ritual

Whether you like it or not, humans are still animals. Just like other animals we have a mating dance. Its a set of courtship rituals and rules and principles. They different from culture to culture, but there are some universal principles.

One of the universal principles all courtship has is the display of interest. Unless both parties display interest, nothing can happen.

Women actually get offended when a man doesn’t display interest, or does it the wrong way. She sees it as the guy being a jerk. She doesn’t know its insecurity or shyness.

Learn more about nice guys. Stop by Alex Decoto’s quiz where you get a personalized profile and analysis on how women see you.